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First Look: Tabitha Brown, Our Guiding Light

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This is an advanced excerpt from Guiding Light, an article that originally appears in the upcoming November/December 2021 holiday issue of ESSENCE, on newsstands soon.When you think about it, Tabitha Brown’s mega-success doesn’t quite make sense.

Or at least not if you apply the rules of what success is “supposed” to look like and who is supposed to have it—and when.At 42, Brown has only recently become a social media phenome- non.

In just four years, she has gone from “only 30 people watching” to 2.6 million followers on Facebook and nearly 4 million on Instagram.

She counts another 5 million followers on TikTok—where most of the users are the age of her daughters or younger—and she has already accumulated a whopping 84 million likes for.

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