Endeavor CEO Ari Emanuel sees the wave of M&A transforming the media business is “further proof that content is in high demand and short supply.”Regardless of the form mergers take — a tech giant like Amazon swallowing MGM, or two legacy peers, WarnerMedia and Discovery getting together — they all need what Endeavor is selling, Emanuel said.
Many of those bulking up in streaming, he added, naming Disney and ViacomCBS as examples, also have to continue to support their legacy platforms.
As a result, he said, current levels of content investment will continue for at least the next five years.“Our position in the ecosystem favors long-term growth and the investments will continue,” Emanuel said. “There’s a finite number of creators and
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