Naman Ramachandran Disney Star has licenced Indian television broadcasting rights for men’s and under-19 tournaments conducted by the International Cricket Council (ICC) to ZEE Entertainment Enterprises Ltd for four years.
Last week, Disney Star had retained both digital and television rights from 2024 through 2027. ZEE was a bidder for those rights, Variety understands.
Earlier, Disney Star had ceded digital rights to the lucrative Indian Premier League cricket tournament to a consortium led by billionaire Mukesh Ambani’s Viacom18 and had retained only television rights.
Disney Star will continue to be the exclusive home for streaming of all ICC tournaments in India via streamer Disney+ Hotstar.
Read more on variety.com
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