Channel 4 has paid tribute to the “wonderful and generous” PR exec Lesley Land, who died unexpectedly last week. In a statement this afternoon, the channel, which employed Land for the past eight years, said it is “deeply saddened by the news that our long-standing colleague and friend has passed away.” “She was the driving force of many of Channel 4’s most memorable press campaigns of the last decade, delivering them with flair and panache,” added the statement. “Lesley was a wonderful friend, a generous colleague and made tremendous fun wherever she went.
But ultimately family was at the core of Lesley’s life. Our hearts go out to them at this devastating time. Much loved by all who knew her, she will be sorely missed.” Channel 4 highlighted numerous successful PR campaigns overseen by Land including on Gogglebox, Baby Hospital, The Lateish Show with Mo Gilligan, Stand Up To Cancer, TFI Friday, The Big Narstie Show and Miriam & Alan.
Her final campaign was David Baddiel’s Jews Don’t Count, for which she “said she had never been prouder to work on a program,” added Channel 4.
Land previously worked at Taylor Herring, The Outside Organisation, Channel 5 as Head of Press, Sky and had several freelance spells.
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