J. Kim Murphy Hey, North America, today is supposed to be National Cinema Day — didn’t you get the memo? The domestic box office is looking so slow this Labor Day weekend that a re-release of “Spider-Man: No Way Home” — a superhero film that first hit theaters almost nine months ago — may make a return to the top of the charts.
Though the third Tom Holland-led Spidey film debuted in theaters in December 2021, Sony is releasing the “More Fun Stuff Version” in 3,935 theaters over the holiday weekend, hoping to lure devoted fans back to the big screen with its promise of 11 minutes of unseen footage. “No Way Home” added $1.75 million to its haul on Friday, projecting a four-day weekend gross of $6.1 million.
That’s just a cherry on top for the Marvel Cinematic Universe entry, which has earned more than $800 million in North America and stands as the third-highest grossing domestic release of all-time.
A victory lap at No. 1 is hardly a guarantee for “Spider-Man” though. With no new releases really making a dent at the box office, the five or six films likely to top box office charts are all projecting weekend grosses within one or two million dollars of one another — enough wiggle room for things to change through Labor Day.
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