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BLACKPINK’s Rosé named Tiffany & Co.’s new global ambassador

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BLACKPINK‘s Rosé has been announced as the newest global ambassador for American luxury jewellery retailer Tiffany & Co.Rosé is set to make her debut as the brand’s latest ambassador in the upcoming 2021 Tiffany HardWear digital campaign, which will go live this Friday (April 23).

The luxury brand cited Rosé’s “bold personality and modern style influence” as key factors in their decision to feature her in the campaign, per Tatler Hong Kong.When asked about her thoughts on representing Tiffany & Co., Rosé shared that she feels “honoured and excited” to be a part of the campaign. “I’ve always loved wearing Tiffany jewellery.

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