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Asian Sports Programmer Aristocrat Strikes First Deals (EXCLUSIVE)

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variety.com

Patrick Frater Asia Bureau ChiefAristocrat, a sports media and gaming company founded by multi-faceted media executive J. LaLonde, has struck deals with companies including Rakuten and Neo Studios to distribute its first content.LaLonde is a New York-based former comedian and radio host who was also an executive at Mashable and Whistle Sports.

He quietly launched Aristocrat a year and a half ago as a content producer with a focus on Asia-Pacific.Seems like a good time to share that about a year ago I started a company called Aristocrat.

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