You see them all over Instagram, TikTok and YouTube — but are they worth the hype? Viral beauty products can be amazing, but they can be polarizing too, as sometimes the value doesn’t necessarily measure up to the popularity.
So, which products actually belong in your shopping cart? Which finds are going to be worth your time?We’ve picked out four viral beauty products you should check out ASAP, from hair to skincare.
Learn more about them and why they deserve their time in the spotlight!Color Wow Dream Coat Supernatural SprayThis anti-frizz spray is the secret behind the sleek bobs you’ve seen on Kim Kardashian and Jennifer Lopez, so you know it’s the best of the best.
It’s an A-list-approved pick with moisture-repelling technology that doesn’t let humidity mess with your ‘do. If you’re looking for sleek, glass-like hair, this is the product for you!Beachwaver B1 Rotating Curling IronThis curling iron is definitely cute, and we love that it’s from a collaboration with Cassidy Michelle (@JustClassicallyCassidy), but is it too good to be true?
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