Jennifer Maas TV Business WriterSunday’s Kansas City Chiefs-Buffalo Bills game on CBS was the most-watched NFL divisional playoff game on any network in five years, drawing an average of 43 million viewers, according to Nielsen’s final time-zone adjusted data.The Chiefs’ dramatic overtime win over the Bills, airing from 6:41-10:02 p.m.
ET, drew the largest audience for an NFL divisional playoff game since the Green Bay-Dallas game on Jan. 15. 2017, which brought in 49 million viewers.Sunday’s game averaged 42.736 million viewers and was up 18% versus last year’s comparable Tampa Bay-New Orleans playoff game on Jan.
17, which scored 36.300 million viewers.The impressive numbers are a continuation of strong season-long NFL viewership on CBS, including the network’s best postseason start in a decade.
Numbers are not yet available for NBC’s Sunday afternoon divisional playoff game, which saw the Los Angeles Rams defeat the Tampa Bay Buccaneers, but they are expected later Tuesday.
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