Adidas have now launched their third collection with international pop sensation Beyonce.The sportswear collaboration has been one of the key mergers in the athleisure wear industry which has shaped the way most of us dress today.It's that use of sportswear being worn in everyday casual outfits is what has helped shape the popular sports luxe craze we are all well in need of at the moment, especially during lockdown.Aptly titled “ICY PARK”, the collection brings the streets to the slopes, infusing alpine-ready silhouettes with classic streetwear elements to deliver an array of apparel, footwear, and accessories that champion all forms of creative self-expression.
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