Patrick Frater Asia Bureau ChiefPremium video consumption in Southeast Asia grew at 6% quarter-on-quarter in the July to September period, roughly double the 3% expansion of the overall online video sector, says a new market report.
Chinese content is beginning to make an impact.“Southeast Asia Online Video Consumer Insights & Analytics,” from Media Partners Asia’s AMPD Research and measurement unit, shows video consumption of AVOD, SVOD, freemium and game streaming topping out at 1.25 trillion minutes in the period.
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