Peloton Says It Didn’t Authorize ‘Billions’ Heart-Attack Scene Featuring Its Bike
@onepeloton to get people talking, but to be clear, we did *not* agree for our brand or IP to be used on @SHO_Billions or provide any equipment,” Peloton tweeted on Monday. “As the show itself points out, cardio-vascular exercise helps people lead long, happy lives.”We get TV shows want to include @onepeloton to get people talking, but to be clear, we did *not* agree for our brand or IP to be used on @SHO_Billions or provide any equipment. As the show itself points out, cardio-vascular exercise helps people lead long, happy lives.With the help of Ryan Reynolds, the Big scene was initially spun off into a Peloton ad, which seemed to make all parties happy.