Marc Malkin Senior Film Awards, Events & Lifestyle EditorIssa Rae wants to make it easier for consumers to find Black-owned businesses.
The “Insecure” star is teaming up with American Express and U.S. Black Chambers to promote ByBlack, the first nationwide certification program for Black ownership. “Black businesses are American businesses,” Rae tells me. “I think it’s one thing to support them during a very specific time when you feel guilty, but we’re beyond that.
To support these businesses year-round, and to know what you’re supporting and actively making an effort to do so, is extremely necessary.
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