Afternoon International Insiders, Max Goldbart here. Another busy week but we’ve got you covered with all the international headlines and analysis you need.
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Netflix Co-CEO Reed Hastings told the RTS Cambridge in 2019 he “wanted Netflix on BARB”, the standardised ratings measurement that has buy-in from all UK linear channels and, while there has been little co-operation since, BARB has sidestepped the SVoDs and started publishing streamer ratings anyway. “Once in a generation”: The “once in a
Read more on deadline.com
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