Fubo Sports Network Renews Series Co-Hosted By Ex-NFL And NBA Stars Terrell Owens And Gilbert Arenas, Adds Two New Athlete-Centric Originals
deadline.comFubo Sports Network, a programming outlet run by streaming TV bundle provider Fubo TV, is expanding its lineup of originals and enhancing its focus on what it calls “the voice of the athlete.”Two new shows featuring R.J.
Hampton, T.J. Houshmandzadeh and Orlando Scandrick will join returning ones co-hosted by former NFL star Terrell Owens and ex-NBA All-Star Gilbert Arenas.Given their immense visibility and digital clout, athletes have been flooding into the media business in recent years, led by a vanguard of NBA stars like LeBron James, Kevin Durant, Chris Paul and Draymond Green.
Helped by the advent of social media and podcasting, which has helped turn figures like former NFL punter Pat McAfee into major media players, the new wave of programming aims to foreground the experience of players and disrupt the long-entrenched norms of how games were broadcast to the masses.Fubo Sports Network launched in 2019, four years after Fubo entered the streaming bundle space.
Its scope is much is broader than the roughly 950,000 subscribers of Fubo, but its existence runs counter to the trend that has seen TV operators like Charter and AT&T step back from original programming in recent years.
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