Disney’s direct-to-consumer streaming business has already gotten off to a successful start, but analysts expect the media and entertainment giant to generate $11 billion in streaming revenue this year, putting it far above its media and network counterparts.Analysts at Macquarie Research said they expect Disney’s streaming revenue to make up roughly 19% of the company’s overall revenue this year, and 21% in 2021 when revenue is expected to hit $15.5 billion (including Disney+, ESPN+ and Hulu), which would represent nearly five times the amount of growth as linear TV.“Disney’s hugely successful streaming services launch has left all other traditional media companies far behind in the transition to direct-to-consumer offerings,” analysts Tim.
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