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Disney Names April Carretta Head of Communications for Direct to Consumer

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variety.com

Jennifer Maas TV Business Writer Disney has upped PR exec April Carretta to head of communications for its direct-to-consumer business.

In her new role, Carretta will lead communications globally for Disney’s portfolio of direct-to-consumer video streaming businesses under its Disney Media and Entertainment Distribution division (DMED), including consumer, content publicity, international, crisis communications and incident management, as well as internal employee communications.

DMED, which is led by chairman Kareem Daniel, manages operations for streamers Disney+, Hulu, ESPN+ and Disney+ Hotstar, as well as broadcast and cable television networks.

The direct-to-consumer arm handles P&L management and all distribution, network and engineering operations, sales, advertising, data and technology functions worldwide for these platforms.

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