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BTS Takes Over 'UNO! Mobile' for Limited In-Game Event (Exclusive)
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hollywoodreporter.comSouth Korean boy band BTS is taking overUNO! Mobile, the electronic version of the classic card game. Mattel163, the publishing and development studio from toy giant Mattel and internet company NetEase, unveiled the collaboration on Tuesday.
They describe the BTS appearance as a limited in-game event with themed collectibles such as card sleeves, avatars, voice packs, icon borders and game backgrounds available for players on iOs, Android and the Facebook app.
Among the activities, there will be competitive and cooperative in-game challenges with the chance to unlock rewards and collect tokens to use in the BTS-themed claw machine. "We're very excited to be working with BTS in the UNO Mobile game," said Amy Huang, CEO of Mattel163. "Fans.
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