Apple TV+ is expanding Matt Cherniss’s development team with the hire of Zennen Clifton.Clifton, who joined in January, has joined the streamer as a creative executive, reporting to Cherniss, who is head of development and current programmingHe joins from digital entertainment studio 3BD Networks, where he was EVP, leading the company’s direct-to-consumer content initiatives and working at its branded content studio.He also worked as VP, TV & Digital at Charles D.
King’s MACRO.In 2016, Clifton co-founded the full service production company No Label with NBA star Baron Davis to develop both long and short-form content for multicultural audiences.
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