Rapper Aitch has teamed up with energy drink Relentless to launch a new scheme that will encourage under-25s to apply for free rail travel that allows them to attend festivals and other cultural events this summer.
Nicely referencing ongoing train developments in the UK, the scheme is called Aitch-S2.The official blurb for the initiative reminds us that Aitch is from Manchester, adding that the rapper “is passionate about regional scenes, talents and cultures” and that the free travel scheme aims “to help rebalance cultural accessibility outside of the M25 and spotlight bubbling music scenes across the UK”.It goes on: “With the return of music events and festivals also coinciding with the rising cost of transport and living, the initiative hopes to make a difference by removing some of the financial barriers that might restrict people from making the most of the first summer since the lifting of [COVID] restrictions”.Aitch himself says of the scheme: “I’m really excited to launch The Aitch-S2 with Relentless – there’s so much amazing culture around the UK, but for young people to experience it, they need to break out of their city limits, which is hard to do when its so expensive to travel outside your hometown.
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