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2021 Super Bowl: The Weeknd spent $7M to 'make this halftime show be what he envisioned,' manager says

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foxnews.com

The Weeknd is shelling out the big bucks for his upcoming Super Bowl Halftime Show appearance. The "Blinding Lights" singer, 30, and his team recently spoke with Billboard magazine and revealed that he spent a whopping $7 million to ensure his Halftime Show performance would go as planned. "We've been really focusing on dialing in on the fans at home and making performances a cinematic experience, and we want to do that with the Super Bowl," the Weeknd told Billboard.

The Weeknd’s manager, Wassim Slaiby, then pointed out that, even though the event organizers will foot the bill, the Weeknd has contributed $7 million of his own money to "make this halftime show be what he envisioned." The Weeknd is set to headline the 2021 Pepsi Super Bowl.

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