BBC audience reports

U.K. Broadcasters at ‘Critical Juncture’ as Audiences Flock to Streamers, Regulator Warns

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Naman Ramachandran U.K. media regulator Ofcom has issued a stark warning to public service broadcasters (PSBs) BBC, ITV, STV, Channel 4, S4C and Channel 5, that unless they radically overhaul existing practices, they are in danger of losing further ground to streaming and online services.Ofcom’s “Small Screen: Big Debate,” the org’s ongoing review of U.K.

public service broadcasting, found that the sector is “at a critical juncture.” In 2019, only 38% of viewing among 16-34 year olds (and 67% among all adults) was of traditional broadcast content.

One in four viewers of streaming services say they can imagine watching no broadcast TV at all in five years’ time, the study found.To address this, Ofcom has made a number of suggestions.

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