Madison Beer Jem Aswad-Senior county Hall New York, county Hall performer concert Music Madison Beer Jem Aswad-Senior county Hall New York, county Hall

Sony Unveils ‘Immersive Reality’ Concert Experience With Madison Beer at CES

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variety.com

Jem Aswad Senior Music EditorIt’s not the same as being there, but Sony unveiled a new technology — featuring Epic artist Madison Beer — at CES on Monday that at least looks a lot like an actual live concert.In it, Beer is a virtual avatar performing her song “Boyshit” at Sony Hall in New York before a virtual live audience on a virtual stage in a meticulous facsimile of the venue — although as the accompanying footage (below) shows, she was actually performing in a studio, wearing a virtual-reality suit.

While it still looks like ultra-sophisticated animation, it’s getting closer every year to looking like real life.In the full performance, Beer’s avatar will perform a medley of songs from her forthcoming Epic Records debut album, “Life.

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