Todd Spangler NY Digital EditorThe NFL and Twitter have renewed their content partnership — which dates to 2013 — and are now kicking their collaboration into live audio.Under the multiyear deal extension, the NFL is making a full-season commitment to produce exclusive content on Twitter Spaces, the social network’s new live-audio feature.
The NFL is the first sports league to partner with Twitter to offer sponsored Twitter Spaces, with plans for more than 20 Spaces for the upcoming 2021 season.The NFL’s Twitter Spaces will be available throughout the season, as well as in conjunction with the league’s tentpole events including the Super Bowl and the NFL Draft.
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