Jeff Shell Anthony Dalessandro tv video film broadway Jeff Shell Anthony Dalessandro

NBCUniversal CEO Jeff Shell Says Studio’s Deal With AMC “Can Tap Into Very Large Audience” Who Doesn’t Frequent Movie Theaters

Reading now: 884
deadline.com

Anthony D'Alessandro Editorial Director/Box Office EditorThe hope for NBCUniversal CEO Jeff Shell in the studio’s new unprecedented 17-day theatrical window collapse-PVOD deal with AMC Theatres is to make more money in the post theatrical windows which have waned in recent years.“Movies are our lifeblood,” said the NBCUniversal pro-PVOD exec, “Over the last couple of years, it’s become more increasingly difficult to generate the same returns over the first couple of windows.

Read more on deadline.com
The website starsalert.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA