Dade Hayes Finance EditorWhile it came with several caveats attached, Sunday’s telecast of the Masters on CBS recorded the major tournament’s lowest final-round numbers since 1957, extending a streak of soft sports TV viewership numbers.The broadcast averaged a 3.4 rating and 5.59 million viewers, according to Nielsen.
That is about 51% lower than last year, when Tiger Woods recorded a comeback win, and also well below the previous lows of 6.7 in 1980 and 11.05 million viewers in 2017. (Viewership has been tracked since 1995.) In 1957, CBS aired one hour of coverage and drew a 3.0.Initially seen as a savior for the TV business in a COVID-19-ravaged 2020, sports broadcasts in general have posted some unsettlingly soft numbers.
Read more on deadline.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.