Amanda Kozlowski has been elevated to the position of EVP, Head of Data Strategy & Innovation for the Lionsgate Motion Picture Group.She previously served as SVP of Digital Marketing.
Kozlowski will report to Jen Hollingsworth, Lionsgate’s Motion Picture Group COO. Hollingsworth’s Strategy and Innovation group is looking to further data- and measurement-based decision making inside the Motion Picture Group, in order to adapt the company to the changing rapid streaming environment.Kozlowski’s Data Strategy & Innovation team will be responsible for designing and managing data and technology solutions, consumer and market research, and advanced analytics across the division, servicing all functions and windows.
Read more on deadline.com
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