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K-drama producer says it’s “difficult to predict” which shows will be popular

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World Of The Marries, Nevertheless and the upcoming Snowdrop), recently touched on the dilemma of whether to produce a series with a local or international audience in mind in an interview with Variety, following the recent boom in K-drama popularity.“In the domestic market, it is difficult to predict which dramas will be successful,” Park explained. “However, dramas of diverse genres will gradually be more popular than traditional ones [romantic comedies, family dramas].

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