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Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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Inside Bruce Campell’s Role Steering David Zaslav’s Warner Bros. Discovery Deal

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variety.com

Cynthia Littleton Business EditorBruce Campbell has served as Discovery CEO David Zaslav’s top dealmaker for more than 20 years, and over their tenures at NBCUniversal and Discovery, has helped orchestrate many key M&A deals.

The transactions ranged from the merger of NBC and Universal Studios to Discovery’s purchase of Eurosport and its 2018 acquisition of Scripps Networks Interactive that bolstered its arsenal of lifestyle TV brands.But in early March, Campbell was handed his toughest assignment yet after learning that Zaslav had initiated secret talks with AT&T CEO John Stankey that culminated in the surprise $43 billion WarnerMedia-Discovery spinoff agreement unveiled May 17.“Effectively, a meaningfully smaller company is acquiring the.

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