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Independent artists increased output during lockdown, but direct-to-fan opportunities still being under-utilised

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Digital distribution firm Amuse has published the results of a new survey of the independent artist community undertaken in partnership with consultancy MIDiA Research, revealing some general trends about self-releasing artists, and also some lockdown specific data.

On the latter, the study reveals that one of the few upsides of the COVID lockdown is that artist productivity increased.“Nearly 70% of artists spent more time writing or making music since the COVID-19 lockdown and a further 57% created more content for social media”, the company says based on its survey. “Another 36% of artists said they have been collaborating more online, and nearly 20% said they have been doing livestreaming performances.

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