CEO Of Marcus Theatres Wants “Appropriate” Windows; Warns Studios “Don’t Leave A Good Party In Pursuit Of A Bad One”
deadline.comJill Goldsmith Co-Business EditorThe CEO of the nation’s fourth-largest exhibitor warned studios not to “leave a good party in pursuit of a bad one” but called the debate over PVOD overblown.Greg Marcus, chief of Marcus, said consumers are likely to drift away from watching video-on-demand relesaes when things normalize post-pandemic. “The market for PVOD may not be particularly deep when the consumer has all options available,” he said on a conference call to discuss quarterly results. “I would suggest this period tells us very little of the depth of a $20 dollar a film VOD market.”The company owns Marcus Theatres, Movie Tavern by Marcus and BistroPlex for 1,110 screens at 91 locations in 17 states. “We believe human beings have an innate.
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