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What’s It Really Like to be a Mom Influencer?

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www.glamour.com

Glamour talked to Piazza about her new podcast which explores the origins of the mom influencer industry and the big money behind it—as well as her own (unsuccessful) attempt to join their perfectly poised ranks.Around the time I had my second baby [in 2019], my husband had just started a new job and was up in New York for the entire week, so I had both kids and never slept.

I tried to do something productive, like re-watch the first season of “The West Wing”, but I couldn't even do that. I could, with one hand while the baby was asleep on my nipple, scroll through Instagram.

I was getting served more and more mom influencers posts and I just scrolled their lives. I got pretty addicted to it. I was like, “I want to know everything about.

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