By Brian Steinberg Senior TV Editor ViacomCBS, on the hunt for advertising dollars in a difficult economic moment, plans to take two shots at its target.
The recently-merged company later today will offer a look at its various cable properties to media buyers and advertisers, and on Tuesday will debut the fall schedule for its CBS broadcast network.
The two video presentations will be sent via email to clients and are designed to whet appetites on Madison Avenue, says Jo Ann Ross, the
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