For a second year in a row, the May TV Upfront and digital NewFronts presentations are going virtual as the U.S. still deals with the effects from the coronavirus pandemic.
Once again, there are no parties and other festivities that typically accompany the lavish in-person presentations. And the events during the traditional upfront week continue to expand, with the former NBC, CBS, ABC and TNT/TBS events now showcasing all ad-supported businesses of NBCUniversal, ViacomCBS, Disney and WarnerMedia, respectively, including streamers.In addition to WarnerMedia, Discovery is the other non-broadcast presenter during Upfront Week; the company in 2019 took over the Tuesday morning slot vacated by ESPN, whose traditional breakfast presentation was
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