Elle beauty director, is a "positively not boring" skin care line, meaning it has a fresh approach to fighting acne. are nothing new, but the brand's messaging is—from the shape of the patches themselves to the cheeky Instagram captions written from the perspective of the product, it flips the script on everything we've been taught about acne.
Most patches are meant to blend in and be invisible, but these call attention to blemishes. By being so cute, they're like a little reward, akin getting a gold star on an assignment.Personally, I find acne positivity a little tricky to get behind.
Acne is never something I will ever feel "positive" about, and so many brands get it wrong with this forced acceptance. It can also come across as a.
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