Wednesday night was a weird one on broadcast television. The highest-rated TV show wasn’t even a TV show — it was an ABC airing of 2009 Disney-Pixar movie “Up.” The film was enough to carry ABC to a first-place finish among adults 18-49.
Everything was out of line in terms of total viewers, however. ABC was first in ratings with a 0.6 rating/3 share in the advertiser-coveted 18-49 demographic and third in total viewers with an average of 2.8 million, according to preliminary numbers.
From 8 p.m. to 10 p.m., “Up” averaged a 0.7/4 and 3.4 million viewers. At 10 p.m., “Marvel’s Agents of SHIELD” managed a 0.3/2 and 1.5 million viewers.
Read more on thewrap.com
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