T-Mobile Adds Apple TV+ as Permanent Free Perk on Top-Tier Unlimited Wireless Plan

variety.com:

Todd Spangler NY Digital Editor T-Mobile had offered Apple TV+ free for one year to unlimited wireless subscribers. Now it’s reupped the deal with Apple to offer all new and existing T-Mobile Magenta Max customers access to Apple TV+ for no additional cost — for as long at they hold the accounts.

The added Apple TV+ perk for customers on the Magenta Max plan, T-Mobile’s most expensive tier, will go into effect starting Wed.

Aug. 31. Meanwhile, users on T-Mobile’s Magenta unlimited plan can also receive six months of free Apple TV+. The additional streaming perk is on top of T-Mobile’s bundling of Netflix (either the Basic or Standard tier, depending on a customer’s mobile plan) and TelevisaUnivision’s ViX+ for unlimited wireless customers and its offer of on free year of Paramount+ in addition to discounts on YouTube TV and Philo.

Terms of the expanded deal between T-Mobile and Apple for the Apple TV+ giveaway are not being disclosed. Typically in such arrangements, the distributor (i.e.