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Spotify Reveals Sharp Spike in First-Time BTS Listeners on the Heels of ‘Dynamite’

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variety.com

Rebecca Davis editorBTS’ release of “Dynamite,” their first English-language single, has sparked a 300% increase in the number of people listening to the K-pop group for the first time on Spotify, the platform revealed on Thursday (Sept.

17). Already a hit at radio, where the song saw more than 8,000 spins between Sept. 4 and Sept. 10, per Alpha Media, and on YouTube where the official video shattered records in its first 24 hours by logging more than 100 million views, the English-language track also set a new Spotify record by receiving 12.6 million streams within the first day of its Aug.

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