Shepard Smith wanted to be surrounded by fire. Not just video of flames burning in a forest, but the sound that accompanies them. “Aerials are great, drones are great, but what is best is a ground picture that includes natural sound,” Smith said of planned coverage of the west coast wildfires during a recent production meeting for his CNBC show The News with Shepard Smith. “Fires create weather and weather creates sound.
We touch more of their senses if we can find that video.” As it happens, Smith’s team has had to adapt quickly to getting their message across via video.
Not only is Smith and CNBC launching a new evening newscast, but they are doing so amid a pandemic that brings with it limitations and challenges that grounded much of the.
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