The deal ended a seven-month standoff between Roku and WarnerMedia, HBO Max’s parent company, insuring the streaming service would be available to Roku’s 46 million active accounts by Christmas Day, when “Wonder Woman 1984” is set to debut on the service.Roku opened at $346 per share on Thursday, easily topping its previous all-time high of $336.17, set earlier this month.
The stock soon climbed to $352.12, before dropping a bit and hovering near $347 per share an hour into trading.The surge added to an already big year for Roku, which has seen its share price climb 153% since the start of 2020.
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