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Renowned Media Consultant Lee Abrams: Terrestrial Radio Is on the Clock

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variety.com

Roy Trakin Chicago-based media consultant Lee Abrams might seem the least likely person to complain about the corporatization and sameness that afflicts today’s traditional terrestrial AM and FM radio stations.

After all, it was his infamous tightening of playlists at rock radio during the ‘70s that ushered in the AOR (Album-Oriented Rock) format, which replaced the progressive free-form FM and, some would argue, led the way to today’s bland, consolidated broadcast landscape.But now it’s Abrams sounding the alarm about playing it too safe risking death knells for terrestrial formats. “Radio should be going into creative overdrive.

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