The move to a hybrid release strategy echoes that taken by multiple Hollywood studios for family films, including Paramount’s “Paw Patrol: The Movie,” which opened to $13 million last month and has grossed $103.6 million worldwide while hitting Paramount+ on the same day of its theatrical release.
MGM is taking a similar approach next weekend with “The Addams Family 2,” which will be released in theaters and on digital rental.More to come….
Read more on thewrap.com
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