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Jacob Fain to Head Research and Analytics at Elektra Music Group

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Variety Staff Follow Us on TwitterJacob Fain has joined Elektra Music Group as senior vice president, A&R and head of research and analytics, it was announced on Thursday (Nov.

19). Fain arrives from Sony/ATV Music Publishing where he spent 13 years, most recently in the position of SVP, A&R and Research/Analytics.

In this newly created role, Fain will report to Gregg Nadel, co-president of Elektra Music Group, and be based in Los Angeles.Said Nadel and co-president Mike Easterlin in announcing Fain’s hiring: “Discovering and breaking new talent has always been a combination of gut instinct, reading fan reaction, and helping artists bring out their best as performers and songwriters.

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