Dade Hayes Finance EditorIn a keynote session Monday at NATPE’s Streaming Plus virtual conference, WarnerMedia’s Michael Quigley pushed back on the perception that HBO Max has been a bit light on original content.“There was some chatter about ‘only’ six originals at launch,” the EVP of content acquisitions said. “I think what’s been lost is that since that time, we’ve steadily introduced new shows, new movies, new content to the platform over the course of the summer.
We wanted to create the feeling among consumers that each week they’re going to find something new.”There are now 30 original titles on HBO Max, which launched May 27, and there will be 36 by the end of September, Quigley said.
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