Batten down the hatches, Gwyneth Paltrow and Goop are partnering with Celebrity Cruises. The actress-turned-wellness-guru announced she’ll be serving as the company’s “well-being advisor” on Instagram. “I am always happiest by, in or on the sea!” Paltrow wrote in the post that also featured a photo of her in a bikini on the beach. “I’ll be behind the scenes, working on some special projects… My team Goop is curating programming and fitness kits to add to Celebrity’s wellness the experience.
I’m sworn to secrecy on the rest — keep an eye out for the details coming soon.” In a press release Celebrity Cruises said, “we’re taking luxury travel to the next level with Goop,” and revealed fitness kits on board were for “enhancing self-care and
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