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Givenchy Appoints American Matthew Williams As New Designer

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etcanada.com

French fashion house Givenchy has named American designer Matthew Williams as its new creative director, its third in three years.

The appointment is effective from Tuesday. Coming two months after the departure of Clare Waight Keller, Williams’ appointment signals a new direction for the once-classical Parisian stalwart that used to be associated with the demure styles of Audrey Hepburn.

RELATED: Ariana Grande Makes Her Debut In First Campaign As The Face Of Givenchy Williams, 34, has collaborated with Kanye West and Lady Gaga, and founded street-wear line 1017 Alyx 9SM in 2015.

He is reported not to have formal design training. In a statement Monday, Williams said he was looking forward to working with Givenchy “to move it into a new era,

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