Entertainment 2020 Music

For Big Hit Entertainment Stock, BTS Is (Still) the Ticket

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variety.com

Patrick Frater Asia Bureau ChiefDespite disruptions to the music industry caused by the coronavirus pandemic, Big Hit Entertainment, the management company behind K-pop superstars BTS, had a booming 2020.

Last year saw BTS fully penetrate the U.S. music market, landing a No. 1 on the Billboard Hot 100, massive YouTube tallies, a Grammy nomination and swift album sales.In the case of hit single, “Dynamite,” its detonation aligned perfectly with BHE’s lucrative initial public offering (IPO) in mid-October 2020.

Shares were offered at the top end of projections, at KRW135,000 apiece, valuing the company at KRW 4.8 trillion ($4.36 billion at Jan.

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