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Eva Longoria dyes hair at home for new L’Oreal Paris commercial

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Eva Longoria has dyed her own hair at home for a brand-new L’Oreal Paris commercial. The Desperate Housewives actress made a splash on Instagram last week when she demonstrated to her seven million followers how she uses the brand’s Magic Root Cover Up to conceal her silver strands while she can’t visit her usual hairdresser during the coronavirus lockdown.

However, Eva has since decided to permanently dye her locks with L’Oreal Paris’ Excellence Creme products, and filmed the process of her doing so at home on her smartphone for an original ad campaign. “When my L’Oreal family approached me to do this campaign, I was excited to direct this first of its kind commercial.

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