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Entertainment FinTech Platform Purely Capital Launches With $150 Million in Funding

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variety.com
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Purely Capital, which is headed by Wayne Marc Godfrey, announced Wednesday the launch of their entertainment FinTech receivables platform backed by a $150 million funding line from venture capital firm Finch Capital.

The platform’s founders describe it as a bespoke technology-driven solution to automate, streamline and standardize the process of financing film and TV production, giving distributors and rights owners access to immediate cashflow by bridging the funding gap between when content is licensed to global streaming platforms, broadcasters and publishers, and when those contracts pay out. “With more high-level buyers than ever hungry for content, it has arguably never been a better time to be producing and distributing film and TV

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