Disney Plus stopped offering a free seven-day trial offer. It remains a question, of course, how many new Disney Plus customers stick around after the “Hamilton” hype wears off.In terms of net subscriber gains, the “Hamilton” bump for Disney Plus was certainly higher than the mobile app data reflects, given that people could sign up for the service online and through smart TVs (and may not have also downloaded it on mobile), noted Apptopia’s Adam Blacker, VP of insights and global alliances.
As of early May, Disney Plus had signed up 54.5 million subscribers worldwide just six months after its launch. In the U.S., it costs $6.99 per month or $69.99 per year.The “Hamilton” movie, featuring the original cast (including Miranda in the title.
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